Dataset Templates / Competitor Research Dataset Template

Business

Competitor Research Dataset Template

A repeatable schema for tracking competitor positioning, pricing, channels, and messaging over time instead of a one-off spreadsheet that goes stale.

For: Agencies, marketers, founders

Schema Fields

competitor_name

Required

string

Company or product name.

primary_offer

Optional

string

Core product or service.

pricing_model

Optional

string

How they price.

primary_channels

Optional

string

Where they acquire customers.

last_reviewed

Optional

date

Date this row was last verified.

Use Cases

  • Competitive analysis
  • Market positioning
  • Pricing research
  • Quarterly business reviews
Exports
CSV, JSON, XLSX
License
Standard personal/commercial license
$89 Get This Template